Lake Zurich, Ill., Feb. 20, 2025 - According to a recent industry report, radiant heating sales in 2024 were largely driven by growth in the commercial customer segment.

WarmlyYours, a radiant heating manufacturer that specializes in radiant heating products like floor heating and snow melting systems, released their “Q4 2024 and Annual Industry Report” earlier this week. This report analyzes the sales of radiant heating products (by using WarmlyYours sales data as a proxy for the industry as a whole) within the wider context of the national housing and remodeling markets. One of the primary findings in the report was that sales growth for radiant heating products was largely driven by increased purchases from the commercial customer segment, which is made up of a variety of different professionals who are engaged in some form of commercial construction or renovation. This ranges from electricians and flooring specialists to architects and designers.


While WarmlyYours saw growth in a number of different customer channels, the largest volume increase was from commercial sales which was up 52.9% in 2024 (and up 1.5% in Q4 2024).

Julia Billen, owner and president of WarmlyYours, said that she has placed an emphasis on building and developing the company’s market share in the commercial construction and renovation space.

"At WarmlyYours, we know that real growth isn’t just about selling products—it’s about building relationships. The commercial building industry is a game-changer for us, opening doors to exciting new applications for radiant heating,” said Billen. “By connecting with commercial builders and truly understanding their needs, we’re not just providing solutions—we’re creating partnerships that fuel innovation and expansion. The future of WarmlyYours is all about collaboration, and we’re ready to turn up the heat in the commercial space!"

WarmlyYours saw significant increases in sales for both floor heating and snow melting, which had grown 25.5% and 116.5% respectively. This impressive rate of change for snow melting actually helped propel its percentage of total commercial product sales from 28% in 2023 to 40% in 2024.

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Hi-res images are available upon request.

For over 25 years, WarmlyYours Radiant Heating has offered the industry’s most innovative solutions in radiant heating technology, from our flagship floor heating systems and radiant wall panels to snow melting systems, as well as comfort products, including towel warmers, mirror defoggers, shower floor and bench heating, and countertop heaters. With locations in the United States and Canada, WarmlyYours provides unrivaled personalized customer support from start to finish, featuring measuring and design services, 24/7 technical support, and our No Nonsense™ Warranty.

For more information, visit www.WarmlyYours.com.

Media Contact:

Cameron Witbeck
Marketing Communications Manager
WarmlyYours Radiant Heating
590 Telser Rd, Suite B
Lake Zurich, IL 60047
cwitbeck@warmlyyours.com
P: (800) 875-5285 ext. 878